SUHAIL SHAIKH

"Shit, I don't have a leather jacket."


STRATEGY

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A few years ago, Suhail was stuck in the ivory towers of academic research. He loved analyzing patterns of behavior, but his creative side was feeling deprived. Then he found an escape route into brand strategy, where his love of psychology had the freedom to elope with his random loves in culture, i.e. ice cream, sharks, and Bollywood movies.

Prior to W&W, Suhail was a strategist at Goodby Silverstein & Partners working on brands like Adobe, NBA, Sonic Drive-in, and Thorn. And then at MAL For Good, working on projects he’s not allowed to talk about.

Last year, after being bit by the travel bug, he booked a one-way ticket to Cambodia and spent the next eight months solo traveling through 11 countries. Highlights include epic scuba dives, eating a venomous cobra prepared seven ways, and taking outstanding jumping pictures.